Women Business Owners Profiles

Women business owners have unique stories to tell. Working with the National Association of Women Business Owners – Dallas/Fort Worth Chapter, I’ve helped turn the spotlight on a few.  These women’s photos and stories are featured in the Dallas Business Journal, Plano Insider, and Fort Worth Business Press.

Market specific media

Sometimes a story is of interest to both general media and a more specific market media.   A media plan needs to reach both potential audiences. When Nobel Peace Prize Winner Archbishop Tutu visited The Episcopal Church of the Transfiguration from his home in South Africa, predominantly African-American papers were invited to all the [...]

Three Birds with One Stone

Dallas/Fort Worth House & Home asked if I could submit tips for buying art.   One of my tips was to consider buying art that speaks directly to you.   As an example I used a painting by one of the artists represented by client Norwood Flynn Gallery, Ray-Mel Cornelius.

So, I promoted Miller Consulting, [...]

National and Regional Media Coverage

The how-tos are the same whether you’re talking to the local neighborhood paper or a national paper – have a good story, respond immediately to contacts from the media, research the right contact, pay attention to deadlines, and realize that one particular story might not work but keep trying different ideas.

Persistence pays off.  Below are [...]