What's Your Story Today?

Creativity and persistence can make a big difference in whether your story is told in the media or not. In Dallas, The Episcopal Church of the Transfiguration is only one of thousands of churches. Churches all do basically the same thing, so it’s hard to generate media interest about a particular church unless you have hard news such as installing a new organ, launching a building campaign, or hiring a new minister. Even for these hard news stories, unless you are a large, already famous church, it’s hard to garner attention.

Transfiguration is neither particularly large nor famous, but with creative thinking, it has a lot of stories to tell.

Reverend Barbara Sajna of The Church of Transfiguration

One of Transfiguration’s priests came to the ministry after a decade’s long career in law. So, we suggested a story about ministry as a second or third career.


Zen Story for The Church of the Transfiguration

Transfiguration hosts a unique Zen Meditation group, so we suggested a story about “new age” spiritual practices adopted by mainstream denominations.


Nurses at The Church of the Transfiguration
Transfiguration tries to serve the whole person, and one of the ways it does this is through a parish nurse program.

Tenebrae at The Church of the Transfiguration
Tenebrae is an ancient service observed in the early Christian church recently revived by churches looking for more traditionalism and a deeper spirituality. The story mentions both The Episcopal Church of the Transfiguration and Kessler Park United Methodist Church.

Needlework at The Church of the Transfiguration
And my favorite! A story about the parish’s needlework society and the pew kneeler covers they made. Proves that a story is just waiting to be found and told.