Operation Valentine

Working on Operation Valentine with the Hughes Family Tribute Center was so much fun! We worked with 14 retirement and assisted living centers and collected more than 400 hand-made Valentines to send to U.S. troops overseas and distribute to veterans at the VA Hospital in Dallas. Here’s a look at Operation Valentine 2017!

Summer is a Great Time to Get Ahead

Spend Your Summer Getting Ahead… Free Your Time for Building Your Business …

or Working On Your Future

Your Virtual Assistant will provide the expert support you need to move the ball forward at a fraction of the cost of a full-time assistant. We’ll provide a highly skilled and experienced Virtual [...]

What Makes a Good Story?

Some of my favorite suggestions for crafting an effective media release. Plus, I love talking about the needlepoint feature!

What Makes a Good Story?

Media featured Alex Burton, longtime radio personality


Reading & Radio Resource in The News!

Bob Miller, business columnist for The Dallas Morning News, featured client Reading & Radio Resource. DMN_BobMiller_101013

New Issue of Baylor Nursing School Magazine Hits the Web!

The new issue of Baylor University Louise Herrington School of Nursing magazine is out,http://www.baylor.edu/nursing/index.php?id=79711. This issue features stories on how Baylor nurses serve, including the story “A Heart for Missions”.

Facebook, Twitter, Pinterest, and LinkedIN cast in a new and doable light


Fabulous presentation by Fun City Social Media at the recent National Schools Foundation conference. Facebook, Twitter, Pinterest, and LinkedIN cast in a new and doable light. The company has loads of informative information on their website http://www.funcitysocialmedia.com

Getting Press for all the Right Reason

Awards, nominations, and contracts won are great reasons to send out a media release with a photo. Even small to medibum-sized press mentions are noticed and help build reputations.

Wise County Messenger highlights Bill E. Carter of Carter Financial Management

Bill E. Carter ’69, a Wise County native, recently received the Outstanding Alumni Award from the College of Agriculture and Life Sciences at Texas A&M University. Established in 1992, this award recognizes those alumni who distinguish themselves by reaching a significant level of accomplishment and who possess the highest standards of integrity and character. [...]

Does 60-seconds on TV still count as fame?

Sometimes TV time is a disappointment for clients, the “my story is worth more time” syndrome. But, 60 seconds on a major regional network news show is still a big deal and not easy to come by. The Vision Forum’s recent No-Hate event was covered by WFAA, http://www.wfaa.com/community/Hundreds-say-no-to-hate-in-Dallas-131964418.html. The original spot was [...]

Miller Consulting Adds a New Client - Winfree Academy Charter Schools

Winfree Academy,http://www.winfreeacademy.com, is a school for students who are at risk of dropping out of high school. They can attend school in a safe environment and work with staff members who have been specifically trained to work with at-risk youth. Miller Consulting will work with Winfree on Strategic Business Development initiatives [...]

SWOT Analysis and More Great Marketing Lessons

I attended a day-long Strategic Planning workshop last Saturday, and, of course, we worked through a SWOT Analysis. I’ve been using SWOT for a long time and wondered when it first came into practice. In searching the web, I ended up here, www.marketingteacher.com. The site has a good history of SWOT and [...]

The Best Sales/Fundraising Lesson Ever

The best sales and fundraising lesson I ever received was during my first professional job out of graduate school. I was working in a one-person office, responsible for everything from filing IRS documents, to writing concert programs, to picking up guest artists at the airport. It was easy to get lost in everyday [...]

Thinking with Words

My son’s teacher recently told me that my son’s ability to “think with words” was outstanding. My knee-jerk immediate thought was “How else would one think but with words?” But there are several ways to think – spatially like engineers and architects, visually like painters, aurally like musicians, emotionally like most [...]

Sunday Afternoon in the Park

Lazy Sunday afternoons in July aren’t usually the site of something exciting, but last Sunday I spent three hours with a group of marketing professionals gathered to develop a Marketing Strategy. This wasn’t any old marketing strategy, but one calculated to change the way of doing business for one of my clients, Reading & [...]

To Video or Not To Video

If You Care about Low Income Housing…

Community Resource Group (CRG) initiated an affordable housing project working with residents of manufactured home parks in Houston, Texas. Residents, with the help of CRG, can purchase their park and then manage it themselves thus providing more security and a better quality of life for them [...]

Do You Know Where You're Posting?

Double posting, not posting, mysterious looping – all symptoms of problems in updating social media. I’m only managing three right now – Facebook, LinkedIn, and Twitter, but a Chart is worth a thousand tweets. Draw one of these to track your updates.osm-social-media-connections

Strategic Messaging

Before you can talk about or sell your business or organization, it helps to have determined just what you are.  There are lots of business terms for this, but my favorite tools are strategic messaging and the SWOT analysis (Strengths, Weaknesses, Opportunities, and Threats.) I worked with Marsha Cameron and Billie Day of [...]

Capital Campaigns – Collateral Development

The Episcopal Church of the Transfiguration launched a capital campaign to raise funds for their new South Building.  Miller Consulting, in partnership with Global Images Design, developed a Campaign Communication Plan that communicated key messages through a series of postcards mailed to the parish members and posters mounted throughout the campus.

Postcard 1

Market Everything

First impressions – make them count. This media kit was designed to highlight the Italian connections for the University of Dallas as it launched a major capital campaign.